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Is Owning a Healthcare Franchise Right for You?

Jul 7, 2022

Franchise success stories are plentiful, but how does one determine if the healthcare staffing industry suits them? Perhaps you have experience in the field, but even if you don’t, there are quite a few factors to take into consideration. Below are two questions to ask when weighing possible franchise opportunities.

What Are My Values?
It all begins with one person: you. It’s imperative that your values are in alignment with those of the franchise. Keep in mind that you likely hold both personal and professional values, and they may not necessarily be the same. However, both should be considered when selecting a franchise because, as any business owner will tell you, your work life will undoubtedly have an impact on your home life (and vice-versa).

For example, perhaps authenticity in relationships is important to you. A healthcare staffing franchise may require you to empathize with the challenges workers face. While you may not have direct experience with this you can draw on those specific values and interests when building your business. Or maybe you value autonomy as a leader. In that case, it could be argued that a certain amount of emotional distance to focus on the bigger picture and make tough business calls may be needed. In any event, these are questions and scenarios worth exploring as you research what’s most important to you in a franchise.

What Are Others Saying?
Do your due diligence in terms of thoroughly researching all parties involved. What is the brand’s reputation? Do employee, client, and vendor reviews and relationships line up with what’s being stated by the company? The best, most accurate way to ensure you’re getting the full picture is to hear it from the source. Ask potential franchisors for copies of franchisee contacts and consider how a foundation of relationships could serve you well.

While this isn’t an exhaustive list of considerations, hopefully it can serve as a few thought starters when deciding if a healthcare staffing franchise is for you. Interested in learning more? Contact us today at info@atchealthcare.com.

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